Location and driving apps
Like Life360
- See
- Where the car is, how fast it goes, hard braking, and the phone being unlocked or picked up.
- Miss
- Where the eyes are, whenever nothing gets touched.
- Tell
- The family, not the driver.
AutoSight One · Reservations open
Two seconds is all it takes.
AutoSight One watches one thing: whether a new driver’s eyes are on the road. Two seconds away, and it chimes. Right then, not in a report tomorrow. No video, ever.
- 2.0 sChimes when the eyes have been off the road for two seconds
- Day or nightWith its own invisible infrared light, it sees the eyes in the dark
- 0 videosEvery frame is read in the car and thrown away
What is AutoSight One?
AutoSight One is an infrared camera for your teen’s car. It faces your new driver and chimes the moment their eyes have been off the road for two seconds, day or night, so they look back while it still matters. It never records video. A companion app shows your teen each drive first, then shares the trends with you: a Focus Score and the moments worth talking about. It’s a prototype and isn’t on sale yet; reserving one is free.
The two-second line
Past two seconds, crash risk doubles.
In NHTSA’s 100-Car study, glances away from the road adding up to more than two seconds at least doubled the risk of a crash or near-crash.[1] That is exactly where AutoSight One speaks up: two short beeps, while it still matters. Why two seconds?
At 45 miles per hour, a car covers 132 feet in two seconds.
Dramatization
Why it matters
New drivers don’t see the danger in a glance. The data does.
A look at a phone, a passenger or the screen feels like nothing. Researchers who put cameras in new drivers’ cars measured what it really costs.
8
teenagers die in U.S. car crashes every day.[2]
3.8×
the odds of a crash or near-crash when a new driver looks away for more than two seconds at once.[3]
7×
the odds when a new driver reaches for a phone.[4]
3,208
people killed in U.S. crashes where a driver was distracted, in 2024.[5]
How far does a glance take you?
Pick a speed and how long the eyes leave the road.
132 feet
At 45 mph, a 2-second glance covers 132 feet of road with nobody watching it: about 9 car lengths. AutoSight One chimes right at 2.0 seconds.
Distance is speed times time. A car is about 15 feet long; a football field is 300 feet between the goal lines. Reading a text takes the eyes off the road for about 5 seconds.[6]
Why your apps miss it
Your apps watch the phone. AutoSight watches the eyes.
Location and insurance apps learn about a drive from the phone’s own sensors: speed, hard braking, and whether the phone was unlocked or turned.[7] That’s useful. But a driver can look at a phone in a mount, a passenger or the screen without touching anything. And what the app learns goes to the family, not to the driver at the moment it matters.
Dashcams
Video cameras for the car
- See
- Everything, and keep it as video.
- Cost
- Footage of your teen’s face to store, share and protect.
- Tell
- Whoever reviews the video, later.
AutoSight One
An attention coach
- Sees
- Where the eyes are, day or night, whatever pulled them away.
- Tells
- The driver, at two seconds, with a chime.
- Keeps
- No video. A score, and the moments that mattered.
14%
Phones aren’t the whole story. In 2024, police recorded phone use in about 14% of fatal crashes where a driver was distracted.[8] Distraction is anything that pulls the eyes away: a passenger, the center screen, something on the floor. That’s why AutoSight watches the eyes, not the phone.
| Capability | AutoSight One | Location apps | Insurance apps | Dashcams | Built-in monitoring |
|---|---|---|---|---|---|
| Knows where the driver is looking | Yes | No | No | Some | Yes |
| Speaks up to the driver, in the moment | Yes | No | No | Some | Yes |
| Catches a look away with no phone in hand | Yes | No | No | Some | Yes |
| Keeps no video | Yes | Yes | Yes | No | Varies |
| Works in the car you already have | Yes | Yes | Yes | Yes | New cars only |
| Built to coach a new driver | Yes | Reports to parents | Scores for a discount | No | No |
Typical capabilities as of October 2026. Individual products vary. Built-in driver monitoring comes only in some newer models; the average car on U.S. roads is 12.8 years old.[9]
Keep the location app. AutoSight adds the one thing it can’t know: where their eyes are.
Meet AutoSight One
One small camera. One job.
It faces the driver, finds their eyes, and stays quiet until it matters. No screen to look at, nothing to tap.
1Infrared cameraSees the eyes in daylight, at night, and through many sunglasses.
2Invisible lightInfrared light people can’t see lights the driver’s face without lighting up the cabin.
3Set it and forget itSits in front of the driver and plugs into the car’s power. Nothing to do on the phone while driving.
- 2.0 sAlert line
- 940 nmInvisible infrared
- 0Videos recorded
- 12 VCar power
- 5Finishes in concept
How it works
Set it once. Then just drive.
- 01
Put it on the dash
Facing the driver, clear of the road view and the airbags, plugged into the car’s power. A short setup while parked, and it’s ready.
- 02
Drive like normal
It stays quiet while the eyes are on the road, and a quick mirror check never sets it off. Two seconds away: a short chime, and the eyes come back.
- 03
Look back together
After the drive: a Focus Score, each drift moment, and Moment Replay, an animated face that shows where attention went. Never video. The driver sees it first.
For families
A coach in the car. Not a spy.
AutoSight is built to be a coach a teenager can live with. Nothing is recorded, the driver sees every drive first, and parents see trends, not footage. Will my teen feel watched?
One number to beat
A weekly Focus Score, and the few moments behind it.
A goal you set together
Agree on a target. The family view keeps track.
What’s worth talking about
Short notes, like three drift moments that looked like phone use, turn into a five-minute talk instead of a fight.
Driving schools, too
With the student’s OK, instructors see practice drives between lessons. For driving schools
Design concept
Day and night
Built for the drive home in the dark.
Ordinary cameras struggle in a dark car. AutoSight One lights the driver’s face with its own infrared light, which people can’t see, so a dark cabin looks much like daylight to it. Many sunglasses let infrared through, too.
What AutoSight sees
Dark cabin. Clear eyes.
Four infrared lights, invisible to people, light the driver’s face, so the camera sees the eyes at night and through many sunglasses. The dots are AutoSight’s face model finding this driver’s eyes. Each frame is read in the car and thrown away.
Illustration · real face points
Privacy
No video. Ever.
A coach only works if drivers trust it, so AutoSight keeps as little as possible. How we handle safety and privacy
Frames are thrown away
Each frame is read in the car and discarded. Nothing is saved or uploaded.
Drives stay in the car
Trip summaries stay on the camera unless the family pairs it with the app.
End-to-end encrypted
Shared drives are encrypted so AutoSight’s server can’t read them.
The driver sees it first
A score to beat, not a report behind their back.
Make it yours
A camera you’ll want in your car.
Five finishes we’re exploring, so it fits the car and the driver.
- Graphite
- Silver
- Midnight
- Rose
- Sage
Why now
New cars in Europe must now watch the driver. Yours can, too.
Since July 2026, every new car sold in the European Union has to warn a driver who looks away.[10] The average car on U.S. roads is 12.8 years old[9] and won’t get that for years. AutoSight brings it to the car your family already has, starting with the drivers who need it most.
Reservations open
AutoSight One
The camera for new drivers and their families.
Pilot · North CarolinaAutoSight for Schools
An instructor view of practice drives between lessons.
Planned
AutoSight Fleet
Attention coaching for teams that drive for work, without recording them.
Planned
AutoSight Engine
The attention engine, for partners who build cars, apps and devices.
Who’s building it
Built in Chapel Hill, for the drivers around us.
Torben Heinbockel, founder. A first-year student at UNC Chapel Hill. He designed the camera and built the attention engine, the app and its end-to-end encrypted sync. The first pilot is with families and driving schools in the Triangle area of North Carolina.
Reserve
Reserve AutoSight One.
Get in line for the first units. We’re also running a pilot with families and driving schools in the Triangle area of North Carolina.
$129
Founding price for everyone who reserves before AutoSight One goes on sale. Planned retail price $149. US dollars, before tax and shipping.
- Free to reserve. No payment, no commitment.
- Before you pay anything, we email you the price and ship date to confirm.
- Near Raleigh, Durham or Chapel Hill? Ask to join the pilot.
On a computer? Scan this with your phone’s camera to try the app now.
Questions
Questions, answered.
Life360 shows where your family is and, on its paid plans, reports phone use it detects from the phone itself: the phone being unlocked or turned while the car moves. It tells the family, not the driver. AutoSight One watches the driver’s eyes and chimes in the moment, whether the distraction is a phone, a passenger or the screen. Many families will use both.
No. Each frame from the camera is analyzed in the car in real time and then discarded. Nothing is saved or uploaded. AutoSight keeps trip data like scores and drift times, not footage.
It’s designed to be. Nothing is ever recorded, the driver sees every drive first, and it stays silent unless their eyes are off the road for two seconds. A quick mirror check never sets it off. We suggest talking about it together before the first drive.
A reservation is free and isn’t an order: you don’t pay anything and you don’t have to buy. It holds the $129 founding price for you, puts you first in line for the first units, and lets you ask to join our pilot in North Carolina. Before you pay, we’ll email you the final price, what’s included and when it ships.
The first units come next, and they’ll be tested in parked cars before any testing on the road. Pilot families start with the app and are first in line for the camera. We’ll email reservations when units are ready.
The planned retail price is $149. Everyone who reserves before AutoSight One goes on sale gets the founding price of $129. Prices are in US dollars, before tax and shipping. The chime, status light and trip summaries come with the camera; an optional Family plan for trends and reports will cost extra, and we’ll share its price before launch.
AutoSight One, a car with a 12-volt socket, and a phone with the AutoSight app to see trip summaries. Nothing on the phone is needed while driving.
Facing the driver, where it doesn’t block the view of the road and never on an airbag cover. Rules about what can be mounted on a dashboard or windshield vary by state, so check yours.
That’s what it’s built for. It lights the driver’s face with its own infrared light, which people can’t see, so a dark cabin looks much like daylight to it. Many sunglasses let infrared through; some don’t. When it can’t read the eyes, it says so, and the trip summary shows it.